WTMA DJ Gery London (Christopher M. Pinckney) passed
away on August 26, 2013 after battling with Parkinson's Disease for
several years. He was 61.
ST. GEORGE -
Christopher Michael Pinckney, 61, husband of Melody May Pinckney, of
470 Old St. George Road, St. George, entered into eternal rest on
Monday, August 26, 2013, at his residence. A Memorial Service will
be held 4:00 PM Friday, August 30, 2013, at Bryant Funeral Home
Chapel with the Reverend Jackie Walters. The family will receive
friends following the service. Chris was born on December 20, 1951,
in Walterboro, SC, a son of the late, Jack Avery and Jacqueline
Thompson Pinckney. He was a graduate of Walterboro High School and
attended Clemson University. He worked in the computer industry and
his love was being a DJ on the radio. He began his career in
Walterboro at WALD and spent most of his time at WTMA in Charleston
as "Gery London." Surviving is his wife, Melody M. Pinckney, St.
George; two sons, Tyler O'Neal Pinckney, Grover and Justin
Cotesworth (Lauren) Pinckney, Charleston; a step-daughter, Jennifer
P. (Derrick) Messex; grandchildren, Jackson Pinckney, Landon and
Owen Messex; sister, Ruthie P. (Doug) Mixson, Lodge; a niece,
Caroline Mixson and a nephew, Doug (Jennifer) Mixson, Jr. Memorials
may be made to Parkinson Foundation, 1501 North West 9th Ave.,
Miami, FL 33136 or charity of one's choice.
Published in the Charleston Post & Courier on August 28, 2013
WTMA Reports Gery London's Death
(1:25) - 671 KB - MP3 Format
Gery was a WTMA air
personality between 1973 and 1978. On November 4, 2004 he sent us
this fine retrospective piece.
Class of the 70's - My Memories"
Gery London (2004)
As I sit here this November day with the
rain gently falling (yes, the AC is on here!) working on the play list
for the 65th anniversary party set for Memorial Day Weekend 2005, I
remembered John Quincy [the curator of this Web site] has been
after me for a year to pen this article.
As a kid with his transistor radio stuck in his ear 24/7, I remember
WTMA AM/FM even before I was in my teen years. My parents used to take
the 2-hour drive from Walterboro to Kingstree to visit my Grandmother
and Aunt. Dad would ever so graciously let me control the pushbutton AM
radio in the 1953 Mercury. It stayed glued to WTMA. Once all the kisses
and hugs were exchanged, off I'd run down the dirt road to my cousin's
house with my trusty transistor radio. I thought I was the luckiest kid
in the world because I had dual earplugs. My cousin and I would share
one apiece and spend all afternoon singing out loud with the music while
sitting under Grandma's grapevines. Life was good!
In my teen years, nothing changed. I was a WTMA addict. On my 16th
birthday Mom and Dad surprised me with a used 1958 VW Bug. Dad helped me
customize it, and with him being a NAPA dealer, I got all the parts at
cost, so that was like really cool. I remember he ordered me the
top-of-the-line radio with dual speakers and even an 8-track tape
player. I didn't use the tape player much since WTMA was all I would
listen to day and night.
and Gery London in June of 2004 at WTMA
My first radio job was at 16 with WALD in
Walterboro. After getting out of high school at 3:00 p.m. I'd do
afternoons at WALD. Kline Beach saw that radio was truly in my
heart and soul and he'd let me play Top 40! Man, let me tell you: "It
didn't stink." I guess that cocky attitude has stayed with me for my
three decades of radio.
After getting college degrees in business and engineering, I headed back
to Walterboro. Kline offered me a full time job but I had to turn it
down. It broke his heart because I told him I was going to work at WTMA.
With audition tape in hand I headed straight to #1 Radio Park on Orange
Grove Road in Charleston. I told the secretary, Barbra Spencer, I
wanted to see the PD. No appointment, just cocky me with a tape was
escorted back to see General Manager and previous Program Director John Trenton.
Gery London "back in the day"
John and I went into the production room.
He cued up the tape and listened to the whole thing (at least 10 minutes
worth of a scoped aircheck). After it was over, he flipped the lever on
the old Ampex machine and stared straight into my eyes without saying a
word. It seemed like forever before either of us spoke. I boldly asked
him, "Well, when do I start?" thinking I actually had a shot in hell to
work for such a great PD/GM and at WTMA! He thought for a couple of
seconds and then smiled. My heart was about to come out of my chest.
John looked me square in the eye and said, "Be here Friday night at
midnight." I thought I was going to DIE! John said his all-night guy
just quit and I was his replacement. Then John introduced me to the new
PD, J.J. Scott and said, "Here's your all-night guy. What's your
J.J. and I talked about two hours, going
over the format and the do's and don'ts. Suddenly J.J.'s phone rang. It
was Trenton. "Have your new employee fill out his paperwork and pickup a
key." Time frame - early 1973.
Hey, didn't Elvis have those glasses?
Friday night and my first shift came. John
Trenton called me on the hotline after my first few breaks and calmly
said, "Stop screaming and talk" and hung up. Oh s*** I'm doomed. The
next day Trenton called and asked me to come in. I knew I was going to
be canned! Much to my astonishment, he taped the entire show. Off to the
production room we went. Much to my amazement he had very little
criticism of my first show. Just the opposite flowed out of that
breathtaking voice of his. "Gery, you have more raw talent than I've
seen in a long time." I was speechless.
Within a few months
Billy Smith left WTMA and Keith Nichols
and I split the midday shift. I worked 9 a.m. to noon and Keith did noon
to 3 p.m. I was in heaven! The ARB and Pulse were kind to this kid from
Walterboro: first book #1. Even the "old man" Chuck Smith was
impressed. He pulled me into his office to congratulate me. We talked
for a while. During our conversation I found out he used to work at WLS
in Chicago. I was truly impressed. I told Mr. Smith I hoped WLS would be
my next stop in my radio career. For years he'd send me a Christmas card
with the line "One day I'll be listening to you on WLS."
GL cutting another world class piece of WTMA production
One day in 1975, afternoon jock
Booby Nash left WTMA to go do mornings at cross-town rival WKTM. Lee Richards (who was now Program Director) and John Trenton set up
a meeting with me. Could it possibly be I was considered to replace
Booby in afternoon drive? John had one question: "Can you keep up the
energy level for afternoons?" I assured them I could. First book out I
increased Booby's numbers. Not just a little, but up to a 60 share.
In the 1970's WTMA never sounded better.
All the personalities had great voices. Lee Richards in AM drive. Keith
Nichols in middays. Me in PM drive, Steve Russell at nights. WTMA
sounded as good -- if not better -- than any radio station in America,
it was very BOSS Radio. I know we could compete in any market and win.
It was truly awesome. The ratings were out of the roof. We were the
number one cumed station in America.
Life was good, the crew was great to work with, and the money wasn't
bad. I remember Top 40 station WQXI in Atlanta offered me the midday
shift for, like, $350 a week. I laughed telling them I was making more
at WTMA (in a much smaller market) than they were offering. I was
fortunate to have many offers while at WTMA but why leave? It was such
an awesome station.
I was ruthless. I would step on the competition every chance I could and
worked my butt off doing PR all over town. Truly a pain at times, but it
"76 degrees at the Mighty TMA!"
My last show was in 1978. I can remember
the last record I played. It was "My Way" by Elvis. My time at WTMA was
like living a life long dream that came true.
I'd like to extend a very special thank you to
Ken Harlan (Ken
Cocker) who wrote a wonderful article on the WKTM
page on this Website.
I would like to dedicate my memories to the
man and close friend who made it all happen: John Trenton.
Also, special thanks to John Quincy for all
the hard work he's been doing on the WTMA Memories Website.
In closing, don't forget we are going to have the biggest WTMA reunion
and 60's-style sock-hop on May 27, 2005. Many of WTMA's former
personalities will be there. Get more details here.
See y'all in May 2005. Kirk Varner promises to wear his heart-shaped
boxers. (See this page to figure out
what I'm talking about.)
Class of the 70's - The best in America.
Al Kamhi, Gery London, John Quincy and Booby
this on June 8,
2009: "I started at my hometown radio station (WALD AM/FM in
Walterboro) at the age of 14. During my college years I worked
weekends at WSPA-TV and later WORD-AM in Spartanburg.
"After graduation I did afternoons at a 10 kilowatt AM station (I
forgot the calls) in Richmond, VA, then jocked at WLEE in Richmond
for a short while, working with PD and close friend Pen Payton.
"I returned to Charleston and was hired at WTMA in 1973 do
overnights. I only did overnights for about a month, and then Keith
Nichols and I split middays (me 9a-12pm, Keith 12p-3p). JJ Scott was
the WTMA PD. (He replaced John Trenton who moved to the GM spot.)
"I left WTMA shortly in 1973-74 (can't remember the exact date) to
do afternoons at Q-104 in Norfolk, VA. I worked there just a month
when JJ Scott and Bill Dudley brought me back to Charleston to do AM
Drive at WKTM, which had just switched to Top 40. WTMA rehired me in
a manner of months, after Booby Nash left to go to WKTM. I then did
afternoon drive at WTMA
until late 1978.
"I was hired as operations manager and afternoons at Q-107 in St.
George. I stayed at Q-107 (after driving the ratings to #1 12+ the
first book in late 1979 - double digits again) and went from
Operations Manager to Sales Exec around 1985 and did very well until
I quit on the eve of Hurricane Hugo over a disagreement to sell adds
on the eve of such a tragic storm.
"I left Charleston and was hired the day after Hugo at the new 100
kilowatt FM, 99.7 WHTK. Even though it was licensed to Hilton Head,
it put out a city-grade signal over Charleston and Savannah. I did
afternoons there for a couple of years. (I pulled a 8 share in
Charleston and Savannah.)
"I returned to Walterboro to run WALD AM/FM in 1991/92. I stayed
there until my good friend and GM of WSSX and WSUY hired me to do
Pillow Talk on WSUY (dates unclear). I was very successful with the
Pillow Talk program. I pulled a 14 share and TSL was out the roof -
almost 4 hours - this was 7pm to midnight to boot!
"From there I disappeared from the public eye while doing some
specialized work. Oh yeah, I did own Gery London Productions, a
production house that did commercials, v/o work for WCBD TV 2 and
other TV and Radio Stations plus other clients. I also had a music
company that did dances at local schools all through the '70s
through the Q-107 days. Plus I was President of Pinckney and Stone
Advertising Company (in the '80s while still in radio). We had a
dozen car dealers and our biggest national account was Glassic
Pickles (I swear!) -- talk about a conflict of interest. No one at
the station really protested since I did buy a lot of radio.
"I resurfaced in the latter '90s as MIS Director for Dorchester
County then in late 2000 exited and went to work for the DOD, DOJ,
Marines and consulted the Canada Air Force as a Senior Systems
Engineer in the C4I Division.
"In late 2003, when I was diagnosed with rare form of Parkinson's, I
was forced to retire.
"My happiest days in radio was the best part of a decade I spent at
WTMA in the 70s. Without a doubt we had the most talented jocks, the
best commercials, the hottest jingles, the right music rotations,
the best music, the highest ratings in the history of Charleston
radio -- even topping national ratings in some day parts -- but most
importantly -- we loved what we did and more importantly we loved
every single person who owned a radio - because nearly 75% of them
were tuned to WTMA. (That included me as a kid with my transistor
radio growing up in Walterboro. I listened to 1250 WTMA day &
"I'm currently building a home recording studio and own a dormant
concert sound and lighting company. I have two grown sons (Tyler and
Justin), a stepdaughter and two grandsons. Oh yeah, can't forget
about my wife, Melody who still puts up with my foolishness! I love
each and everyone so much.
"WTMA is more that just a set of call letters of some radio station.
Those four letters W T M A stand for all the talented people that
came before, during and after me through today with Richard Todd and
"WTMA was and is all the voices behind the mic and the listeners who
still have transistors in their radios. One of my favorite things to
do is walk on the sandy beaches of Edisto on those long August
evenings watching the sunset and reminiscing about it all. Life has
Are you a former WTMA
employee or listener with a story to share?
We'd love to hear from you!