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On November 4, 2004 we received this fine piece from Gery London, who was a WTMA air personality from 1973-1978. "To the Class of the 70's - My Memories"
As I sit here this November day with the
rain gently falling (yes, the AC is on here!) working on the play list
for the 65th anniversary party set for Memorial Day Weekend 2005, I
remembered John Quincy [the curator of this Web site] has been
after me for a year to pen this article.
My first radio job was at 16 with WALD in
Walterboro. After getting out of high school at 3:00 p.m. I'd do
afternoons at WALD. Kline Beach saw that radio was truly in my
heart and soul and he'd let me play Top 40! Man, let me tell you: "It
didn't stink." I guess that cocky attitude has stayed with me for my
three decades of radio.
John and I went into the production room. He cued up the tape and listened to the whole thing (at least 10 minutes worth of a scoped aircheck). After it was over, he flipped the lever on the old Ampex machine and stared straight into my eyes without saying a word. It seemed like forever before either of us spoke. I boldly asked him, "Well, when do I start?" thinking I actually had a shot in hell to work for such a great PD/GM and at WTMA! He thought for a couple of seconds and then smiled. My heart was about to come out of my chest. John looked me square in the eye and said, "Be here Friday night at midnight." I thought I was going to DIE! John said his all-night guy just quit and I was his replacement. Then John introduced me to the new PD, J.J. Scott and said, "Here's your all-night guy. What's your name again?" J.J. and I talked about two hours, going over the format and the do's and don'ts. Suddenly J.J.'s phone rang. It was Trenton. "Have your new employee fill out his paperwork and pickup a key." Time frame - early 1973.
Friday night and my first shift came. John
Trenton called me on the hotline after my first few breaks and calmly
said, "Stop screaming and talk" and hung up. Oh S*** I'm doomed. The
next day Trenton called and asked me to come in. I knew I was going to
be canned! Much to my astonishment, he taped the entire show. Off to the
production room we went. Much to my amazement he had very little
criticism of my first show. Just the opposite flowed out of that
breathtaking voice of his. "Gery, you have more raw talent than I've
seen in a long time." I was speechless.
One day in 1975, afternoon jock Uncle Booby Nash left WTMA to go do mornings at cross-town rival WKTM. Lee Richards (who was now Program Director) and John Trenton set up a meeting with me. Could it possibly be I was considered to replace Booby in afternoon drive? John had one question: "Can you keep up the energy level for afternoons?" I assured them I could. First book out I increased Booby's numbers. Not just a little, but up to a 60 share.
In the 1970's WTMA never sounded better.
All the personalities had great voices. Lee Richards in AM drive. Keith
Nichols in middays. Me in PM drive, Steve Russell at nights. WTMA
sounded as good -- if not better -- than any radio station in America,
it was very BOSS Radio. I know we could compete in any market and win.
It was truly awesome. The ratings were out of the roof. We were the
number one cumed station in America.
My last show was in 1978. I can remember
the last record I played. It was "My Way" by Elvis. My time at WTMA was
like living a life long dream that came true. I would like to dedicate my memories to the man and close friend who made it all happen: John Trenton.
Also, special thanks to John Quincy for all
the hard work he's been doing on the WTMA Memories Website.
______________________ Are you a former WTMA
employee or listener with a story to share? |
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